Comparisons
Honest comparisons to help you choose how to build.
In-house marketing vs a growth retainer
Should you hire in-house for marketing or use an outside growth retainer? Here is the honest comparison for a small business.
By Tilly Anderson
WordPress vs Webflow: which should you choose?
WordPress and Webflow both build serious sites, in very different ways. Here is the honest comparison for a small business choosing between them.
By Henry Guest
Squarespace vs Wix: which is better for a small business?
Squarespace and Wix are the two most popular website builders. Here is the honest comparison to help a small business pick between them.
By Henry Guest
Best website platform for cafés and food businesses
Cafés and food businesses have specific website needs: locations, menus, ordering, and a brand that looks as good as the food. Here is what works best.
By Tilly Anderson
Cheap website vs investment website: the honest difference
A cheap website and an investment website both cost money. Only one tends to pay it back. Here is the honest difference.
By Tilly Anderson
GoDaddy builder vs hiring a designer
GoDaddy’s builder is quick and cheap. A designer costs more and delivers more. Here is honestly which one your business needs.
By Henry Guest
Freelancer vs agency vs studio: who should build your website?
Freelancer, agency, or studio? Each builds websites differently, at different prices and risks. Here is who suits which kind of business.
By Henry Guest
Canva websites vs a real website build
Canva can throw up a website in minutes. Here is honestly where that helps, where it falls short, and when you need a real build.
By Henry Guest
Framer vs Webflow vs a custom website
Framer and Webflow are the two leading design-led website tools. Here is how they compare with each other and with a custom build.
By Henry Guest
Best website builders for small businesses in 2026
An honest roundup of the main website builders for small businesses, what each is best at, and when a custom build beats all of them.
By Henry Guest
Wix alternatives worth considering in 2026
If Wix feels limiting or you want something more distinctive, here are the realistic alternatives for a small business, and who each one suits.
By Tilly Anderson
Template vs custom website: the real difference
A template gets you online fast and cheap. A custom site is built around your business. Here is what the difference actually means for results.
By Henry Guest
Webflow vs WordPress for a small business
Webflow and WordPress both build serious websites in very different ways. Here is the honest comparison for a small business deciding between them.
By Henry Guest
Wix vs WordPress vs a custom website: which should you choose?
Three common ways to build a small business website, and the honest trade-offs of each, so you can pick the one that fits where your business is heading.
By Henry Guest
Squarespace alternatives for a growing business
Outgrown Squarespace, or want more control from the start? Here are the realistic alternatives, from other builders to a custom build, and who each suits.
By Henry Guest
Shopify vs a custom storefront: which is right for your shop?
Shopify is the fastest way to start selling online. A custom storefront gives you control and a brand that stands out. Here is how to choose.
By Tilly Anderson
Squarespace vs a custom website: which is right for your business?
Squarespace is a brilliant starting point, and the wrong tool for some businesses. An honest look at when to use it and when a custom build pays for itself.
By Tilly Anderson